WORK WILD – PRIVACY POLICY

Effective date: 28 October 2025

1. Introduction
   Work Wild respects your privacy and is committed to protecting the information you share. This Privacy Policy explains what information we collect, how we use it, and the rights you have over your data when you visit workwild.ca.
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2. Information We Collect
We may collect the following types of information:

• Personal Information you provide: name, email address, phone number (e.g., when you subscribe, contact us, register for events or newsletters).
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• Usage & Technical Data: IP address, browser type, device information, pages viewed, duration of visit, click paths, and other analytics data.
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• Cookies & Tracking Technologies: We use cookies, web beacons, and similar tools to collect data about how you use the Platform (see our Cookie Policy below).
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3. How We Use Collected Information
We use your information for the following purposes:

• To communicate with you (e.g., send updates, newsletters, event notifications).
• To deliver, maintain, and improve our educational content and features.
• To analyze usage, diagnose technical issues, and optimize the user experience.
• To comply with legal obligations.
• To ensure protection and security of the Platform and prevent abuse or fraud.
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4. Legal Basis
Where applicable, our processing is based on your consent, legitimate interests (e.g., improving our services, protecting the site), or compliance with legal obligations.

5. Sharing & Disclosure
We may share your information:

• With service providers (e.g., email platforms, analytics providers) who assist us in operating the Platform.
• To comply with legal requirements (e.g., court order, law enforcement).
• To protect rights, property, or safety (of users or the public).

We will not sell your personal information to third parties.

6. Data Retention
We retain your personal data only as long as needed for the purposes described (e.g., account maintenance, legal compliance). When no longer needed, we will securely delete or anonymize it.

7. Your Rights
Depending on your jurisdiction, you may have the right to:

• Access, correct, or update your personal information.
• Request deletion or portability of your data.
• Withdraw consent (where processing is based on consent).
• Object to certain processing (e.g., direct marketing).
• Lodge a complaint with a data protection authority.

To exercise these rights, you may contact us at:

Alberta Forest Products Association
1300 - 10707 100 Avenue
Edmonton, AB T5J 3M1
Canada

info@albertaforestproducts.ca

8. Security
We implement reasonable technical and organizational measures to safeguard your information from unauthorized access, disclosure, alteration, or destruction.

9. Children
Our Platform is intended for ages [13+]. We do not knowingly collect personal information from children under this age without parental consent. If you believe we have information for a child, please contact us to remove it.

10. International Transfers
If your data is transferred to jurisdictions outside your home country (e.g., for server hosting or third-party services), we apply safeguards (e.g., standard contractual clauses) to protect your data.

11. Changes to This Policy
We may update this Policy from time to time. We’ll post the revised version on the Platform, noting the “effective date.”

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